• Get the right people to tell your story, and sales will rise. New web comic right here! http://t.co/IaGruoel #brandman February 14,2012
Brand Cast #1: Panera Bread CMO Michael Simon
January 13, 2012 | by brandman | Leave a comment
IN

 

Brand Cast, the official Brand Man podcast, launches in a big way this week.

My inaugural podcast guest Michael Simon serves as Chief Marketing Officer for Panera Bread.

In our conversation we talk about social media, loyalty programs, competitive advantage, tasty sandwiches, and oh-so-much more!

Listen right here!

Subscribe
Our story thus far…
A brand strategist with over a decade of experience in the worlds of entertainment, media and digital, Tom McAlister sees marketing as an adventure! As BRAND MAN, he chronicles the amazing feats of marketing superheroes everywhere. More about Tom here